How to Write a Press Release

Contact Information:
Program Director Name
Address for the site
E-mail
Website

FOR IMMEDIATE RELEASE: (date) Put the date that you want the information released

“Title Here”

CITY, STATE (Example: CHICAGO, IL) – This is the opening paragraph, and it should be really brief but explain all important points. This paragraph should be anywhere from 3 to 5 sentences. It should include the event that’s going on, the date, time and important people.

You should put a human interest quote here.

The next paragraph goes into more detail. For example, this section could explain the importance of the event and why it’s taking place. This is a good place to mention that the program and its participants depend on grants and other outside funding.

The very last paragraph is called the “boilerplate.” It is usually no more than 2 to3 sentences briefly describing who you are and what you do.

-30-

(This mark lets the reader know that it is the end of the article.)

Bryan Thompson is a young entrepreneur and founder of Press Release Writing Online. In his experience as a freelance publicist, writer and entrepreneur, he has worked with dozens of small, medium and large companies. He is also writing a book on the basics of Publicity for small businesses and managing several other businesses at the same time. You may contact him here.